Do Entrepreneurship Skills Have an Influence on the Performance of Women Owned Enterprises in Africa? Case of Micro and Small Enterprises in Dar es Salaam, Tanzania
Msoka Elizabeth M
Abstract
The influence of entrepreneurship skills on the performance of Micro and Small (MSE) owned by women in Tanzania is poorly understood. This study investigated the relationship between entrepreneurship knowledge and the performance of micro and small enterprises owned by women in urban area of Tanzania. The study used a cross-sectional research design on a sample of 82 respondents. Data were collected using questionnaires, focus group discussions and interview guide. Data were analysed both quantitatively and qualitatively. The study established that; there is a relationship between entrepreneurship knowledge and the performance of small scale businesses. The study recommends that; small scale business women need training in business planning, marketing skills, and accounting knowledge and customer care skills to enable women conduct businesses successfully.
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